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Network Marketing and American Idol

So I asked myself the question; how I did I get hooked, and develop a love for the show to the extent that could admit to my friends that I was a viewer? Through this reflection process, I realized that my experience and American Idol as a whole, is not all that different from network marketing.

Let's start with me. I have watched American Idol with my wife for years. While I was a bit ashamed of it at first, I became comfortable with it over time. Why? Because the more a watched, the more I realized that it's all about music. Watching great performance and competition is enjoyable, and there is no shame in that. But it took me several seasons before I felt comfortable making a comment around my friends about the show. In addition, it was the networking of the show itself that caused this confidence to increase in me. This is not all that different from network marketing, the industry has a stigma, and for most representing it is initially uncomfortable.

So what sold me, and developed my confidence in my American Idol interest. It's the same thing that sells tens of millions of other viewers, and many men just like me. It's the system, and it all starts with the passion and belief of the singer. There are plenty of good singers on American Idol, but the ones that rise to the top don't just sing a good tune, they also sell it. How do they sell it? It's through the contestants passion and belief in themselves, the show, the lyrics and the music.

Have you ever seen a contestant that seems to feel uncomfortable being on the show? These are usually male rockers or country artists. You can tell that they are doing it to promote their career, but they are not sure if it's the cool way to do it. They resemble the network marketer who is ashamed of the business model the represent. The ashamed network marketer is also not all that different from the "Closet American Idol Viewer".

If you watch the show, you will see a few of them every season. They may have all the talent in the world, but usually don't last for long. They sabotage their success because their embarrassment, lack of belief and confidence show through on their performance. Unfortunately, this is a recipe for failure in network marketing far more than it is on American Idol.

In network marketing, one has to have belief and passion in the system, the company, the product and themselves. On American Idol, the contestant must have passion and belief in themselves, the show, the music, and the lyrics. These factors sell the judges and the viewers every bit as much as the music. There are plenty of great singers, but the full package is a rare thing.

There are plenty of great singers the audition. Some of the best may never get past square one. It's the passion, belief and stage presence that really makes the difference between the finalists and the tens of thousands of others that audition. It's this "x-factor" that makes the difference between Simon labeling it as a "cruise ship performance" or deeming it "Absolutely Brilliant".

Just like network marketing, once the judges develop passion and belief in a contestant and their ability to performance, they are selling it to the viewers. If a contestant can't sell the judges, they have virtually no chance to sell themselves to the viewers. Interestingly, this usually happens in the early rounds. Once a contestant sells the judges, they generally have them in their corner, and they will sell them to the viewers again and again, even if they mess-up here and there.

Let's take that a step further. Once the judges have sold the viewers, the viewers then pitch their contestants to other viewers. It's just one giant network with the viewers holding the deciding vote. But in the end, it's not about the voice, it's about the package. A good singer with passion and belief will be outlasting an empty excellent singer, any day of the week. In the process they are networking themselves into a million dollar product.

It's not all that different from network marketing. There are a lot of great network marketing companies and products to represent. However, too many marketers get hung up on the company, and fail to realize that their main product is themselves. The first hurdle in network marketing is to sell oneself, the product and company are an extension of that initial close.

A successful network marketer sells themselves first; their passion for the industry then helps them deliver the specific message of the company and product. With the passion behind it, they can then transfer that enthusiasm into the prospects. Just like an American Idol contestant has the ability to touch millions through their passion and belief in their music and ability. A network marketer has the ability to reach hundreds of thousands of distributors though their passion and belief in themselves, the business model, company and product. Like an American Idol contestant, they also can leverage that passion and belief and turn themselves into superstars of the MLM industry.

Greg Taylor is an Online Network Marketer and Author. He has written a number of articles that help network marketers learn the details on the latest systems, products and trainers in the MLM world. Check out [http://therecruitingsolution.com]Greg Taylor Marketing blog for marketing tips.

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