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Understanding The Benefits And Possible Drawbacks Of Mobile Marketing

With mobile marketing through SMS, the other benefits include having decent, perhaps more, response rates and the fact that it can be integrated with other marketing strategies. You can use social media (such as Facebook, Twitter, YouTube, Digg) and traditional media (i.e. radio, television and print) to disseminate your SMS short codes. These "short codes" are the codes that interested folks need to remember and opt-in to so they can receive SMS updates from your business or company. Because people can opt-in, this makes subscribers of your updates some of the most targeted audience your business can ever have. This is because they want to get in touch with you and they are the ones who want to learn whatever your business is offering. It also helps a lot that mobile SMS marketing is cheaper than the usual web or online marketing.

With mobile web marketing, another benefit is that your customers can still view your site as efficiently as possible even if they are using their mobile phones to do it. For instance, if they want to purchase something off your site but don't have access to a PC or laptop, they can still do so using their mobile phones. Your clients will very much appreciate how flexible your services are - either online or through mobile web. This just proves how effective mobile marketing is and why you should add it to your list of strategies. In this era wherein you can send text message online, shop clothes over the Internet and know someone's actual location through GPS features and location-based services, you should utilize anything that can help you and your business gain leverage.

But mobile marketing has its drawbacks as well. For text message marketing, there are issues regarding permission and privacy that you have to deal with properly. For mobile web marketing, the problem has something to do with the varying phone standards. For instance, some individuals may not be able to view your business' mobile website very well because their phones' settings aren't compatible with your site. These are the things you have to understand first before venturing into mobile marketing.

For more information on mobile website and marketing please visit my website: http://www.mobilephonewebsites.ws/

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How to Make Money Online - Top 5 Ways to Make Cash From Your Computer at Home

#1. The first way to make money online is to create your own product that provides massive value to your target audience and sell it to them.

Make sure to do some market research to determine the niche you'd like to enter is a profitable niche. One quick way to accomplish this is to do a Google search for your niche and see if there is any paid advertising (these are located at the very top of the page and also located on the right hand side of the page). If there are plenty of advertisers this usually means it is a profitable niche otherwise nobody would be wasting their advertising dollars there.

Next, I would visit forums within your niche and see what questions are being asked. Once you've gathered enough information check to see what your future competitors are offering. Is there a gap between what your competitors are offering and what people are asking for? If so, you may have a great product on your hands if you were the one to create it.

#2. When you find a profitable niche you may want to jump in right away...even before creating your own product. A fantastic way to do this is with affiliate marketing (this is where you promote another persons product and if someone buys through your referral link you get paid a commission).

Search affiliate programs such as ClickBank or Commission Junction and you will find thousands of products to promote. Promoting affiliate programs within your niche is a great way to test out which products sell before creating your own products. This way you can model your own products after the best selling affiliate products.

#3. Google AdSense. Here's how this works you create a website, blog, or forum and you place Google AdSense ads on your website. Every time a visitor to your site clicks one of those ads you get paid.

The cool thing about AdSense is that Google handles all the business aspects of it from finding companies that want to advertise on the AdSense network, handling the companies payments, ad creation (which the business that advertises with Google does), and the payouts to blog and forum owners like you.

#4. eBay. Now, I know you've more than likely heard about the fourth way to making money online and that is eBay. Look around your home, you may have noticed some items that you don't use anymore just sitting there taking up space. You can sell these items on eBay. Even if you think they're junk there may be someone out there online searching for that exact item and they are willing to buy it from you. You may be thinking that it's too hard to list things on eBay. Well, it may be a little tough at first but once you do it a few times and learn the eBay interface it becomes quite easy.

#5. Creating and selling software. Do you know of an industry that could use software to make any aspect of that industry easier. For example, let's say that you notice there are no customer management programs for the carpet cleaning industry (I'm sure there is, but this is just an example). You could create or have the software created and sell it.

Now, you might be thinking I don't have any idea how to create that type of software or any software for that matter. Well, there are people all over the world that do have the know-how to get the job done. What you do is visit some outsourcing sites such as Odesk, Elance, or GetaFreelance, post your idea, pick the person you'd like to create the software, then pay them to have it created.

You pay once to have the software created and then get paid over and over again when you sell it. You could even license your software and charge a monthly fee for the user to access it.

Also, iPhone and Android apps are huge. Do you have an idea for an app? If so, get it created, as mentioned above, and now you have entered the app selling market.

To recap:

#1 Create your own product and sell it
#2 Becoming an affiliate and selling their product
#3 Google AdSense
#4 Selling things on eBay
And #5 Creating and selling software and/or apps

Well, that's it the top 5 ways to make cash from your computer At home.

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Three Steps That Must Be Done Before Opening a Home-Based Tutoring Business

1. Legalizing the Business: A home-based tutoring business must be registered with the county's office for proper licensing. Once the business license has been obtained, it is very important to open a business checking account and take payments using one's "Doing Business As" (DBA) name. At this point in one's business, it is very important to accept cash, money orders, or checks. This will help with saving costs at the beginning and eventually saving to use credit card machines. With technology being a supertrend, there's a new way to accept credit cards from clients without the hassle of paying ridiculous fees. The mobile credit card processors are great to use, but one must invest in a Smartphone such as an iPhone or Smartphone that is compatible with Android. Another way that business owners may take credit cards using mobile credit card processors is by using an iPad. In any event, one must choose how he or she desires to accept payments from clients.

2. Finding a Space for Tutoring: There should be a designed room dedicated to tutoring one's clients. Depending on one's specialty (subject area), there are some instructional resources that will need to stay out and it will get harder to try to prep for every tutoring session once business is booming. The goal is to minimize repetitive tasks and maximize instruction. Family members must understand that when tutoring sessions are being conducted that they may not interrupt tutoring sessions unless there is an emergency.

3. Deciding on Your Niche: Individuals need to think about their skills. What is he or she good at? A home-based tutoring business should be designed based upon one's gifts of knowledge. True success will come if individuals stay within their niche. Once the clientele is up, then focus on expanding. A great way to expand one's knowledge base is to take additional classes or workshops.

These are the most important decisions that must be made before opening one's tutoring business. By starting one's tutoring business at home, he or she has many opportunities to work out the kinks and build a strong tutoring brand.

About the Author

Alicia Holland-Johnson, EdD, is a proud mother of two beautiful daughters and an educator with ten years of teaching experience at all levels, including university teaching. She also works as a professional tutor at Realistic Measures & Consulting ( http://www.rmctutoring.org ) and a consultant in the education industry. Her passion is helping individuals believe in themselves and go far. To receive a free special report, join the blog at [http://www.becomingabettertutor.blogspot.com]http://www.becomingabettertutor.blogspot.com.

Article Source: [http://EzineArticles.com/?Three-Steps-That-Must-Be-Done-Before-Opening-a-Home...] Three Steps That Must Be Done Before Opening a Home-Based Tutoring Business

Microsoft Hosted Exchange: A Lucrative IT Solution

The two most obvious solutions are to either increase revenue or decrease expenses. Looking at the expenses, most businesses go directly to labor costs. However, a large portion of monthly costs can often be attributed to information technology (IT) software and management. Tools, processes and equipment related to things such as coding/programming, data communications and systems control fall into this category.

It's no secret that the Microsoft Exchange Server is an extensively used communications platform that boasts flexibility, reliable safeguarding, increased productivity and mobility. Microsoft Hosted Exchange was created as a cost-effective alternative for businesses that are striving to reduce IT expenses and in-house efforts. Using a hosted exchange solution eliminates the need for in-house systems configuration, hardware and software ordering and set-up.

Hosted exchange providers own, manage and operate the entire infrastructure required to run Microsoft Exchange. The only items needed in-house are the PCs for personnel and an Internet connection. rel=nofollow [http://hostedexchangeoutlook.com/hosted-exchange-service/]Hosted Microsoft Exchange solutions gives SMBs the benefit of having expert technical staff managing the technology 24x7, while also avoiding the investment associated with purchasing and managing on-site equipment or software.

Services are typically offered at a monthly or yearly rate, and allow for easy up/downgrades if your staff numbers or needs change. This flat, recurring expense allows SMBs to budget the communications costs and allocate them with total accuracy, rather than relying on numbers forecasted based on past events.

Additional features and benefits of Microsoft Hosted Exchange will vary depending on the service provider chosen. However, below are some elements to look for when shopping for a quality hosted exchange supplier.

Collaboration: Keep a shared list of contacts; view others' calendars for easy scheduling; access public folders for centralized storage
Mobility: Blackberry Messaging; Smartphone compatibility (e.g., iPhone, Android and Windows mobile); Microsoft ActiveSync availability
Compliance: Retrieval, monitoring and audit tools for policy enforcement; case management tools; privacy, confidentiality and non-disclosure encryption
Anti Virus/Spam: Spam filtering; inbound and outbound virus blocking; Directory Harvest Attack (DHA) and DoS blocking; user-specific quarantines
Active Directory Synchronization: User account synchronization; address book and password change synchronizations
Self Management: User-friendly administrative control panel; add or remove users as needed; create and manage mail services on your domain

Between the economy's spontaneous fluctuations and the growing complexity and risk of technological investments, now is the time for many SMBs to evaluate their expenditures. With Hosted Microsoft Exchange solutions SMBs have the ability to decrease IT expenses and resources, while expanding their communications capabilities and bandwidth. The value of switching to a hosted exchange provider is not just perceived; it's undeniable.

About A Better Outlook

A Better OutlookSM is operated by IT That Works, a Michigan-based Information Services business. IT That Works is proud to be a Microsoft Gold Certified Partner. We strongly believe that Microsoft Exchange 2010 with or without SharePoint and mobile access has competitive value for most, if not all, small and medium sized businesses. Our focus is to add a business perspective to your IT investment and build a long-term business relationship. For more information visit [http://www.hostedexchangeoutlook.com]http://www.hostedexchangeoutlook.com.

Article Source: [http://EzineArticles.com/?Microsoft-Hosted-Exchange:-A-Lucrative-IT-Solution&id=5953561] Microsoft Hosted Exchange: A Lucrative IT Solution

Video Gamers Make Great Money Playing Online

This means there is lots of money to be made in the video game industry. So what can you do to help or make money? Become a tester. Yes this would be a dream job for any video game player. Well it's very possible you just have to have the right resources.

You can start off just testing the games you own and as you improve and provide feedback the companies will actually give you the games to test. Free games sound great to me! Well The time to start is now and as long as you can read and wright e-mails then your set.

The game companies will give you tasks and objectives for each project that you are testing so they can work out the bugs before the new game comes out. So once you become a professional game tester then you will be playing the games even before they come out into stores. This needs to be done so they don't waste millions of dollar on producing a hit title because of some bug that messed up a players experience playing the game. If it wasn't for the tester then the video games that are coming out now wouldn't play so good or feel as smooth. So if you enjoy playing any of the next gen systems whether it is on the XBOX360, PS3, Wii, PC, iPhone, or even Android the need for video game tester will never end.

Video Game Testing: http://www.TheTopGamers.com/Game_Money

Article Source: [http://EzineArticles.com/?Video-Gamers-Make-Great-Money-Playing-Online&id=589...] Video Gamers Make Great Money Playing Online

Using Twitter Tools To Announce Events

TaWidget lets you create a customized widget announcing your events, and provides the code you need to add the button to your website or blog. TaWidget integrates with the events calendar Taweet, which publishes your Twitter posts including a description and the starting date and time.

DailyMile is a social training log for athletes. One of its many features is an events page. You can search for functions to participate in, categorized by running, triathlon, or cycling. If you are planning an event, add it to the page including a location. DailyMile is supported by Google Maps, so you can pinpoint the locale and publish the route in advance of the meet.

BigMapple is dedicated to the 5 boroughs of New York City. Add an event to show other New Yorkers what is happening in your neighborhood. Once the party starts, people can add tweets and photos. Search by address to check out the action in the area you're in. This is a boon to the NYC community.

PlanCast is where people and plans come together. This social calendar is easy to use and easy to search. Adding an event is a snap; just answer what, when and where. You can even invite some of your friends to attend. If you're looking for things to do, you can explore by category and location.

Hooopla is an Android application for planning gatherings on the spur of the moment. Just create, share, and enjoy. After all, you're not always sitting at home waiting for an invite. The newsfeed range can be set to global, or zero in on a 5 mile radius.

Upcoming events can be as frivolous as a pillow fight, or as newsworthy as a major press conference. Getting the word out is an important part of the success of any gathering. Once you learn how to use Twitter to announce your events, you can relax, knowing your event planning is right on track.

Discover the many different Twitter applications available at My Twitter Toolbox and learn more about how to use Twitter for better productivity. See more information about how to Twitter effectively and improve your life at [http://nams.ws/events-ezine]http://nams.ws/events-ezine.

Article Source: [http://EzineArticles.com/?Using-Twitter-Tools-To-Announce-Events&id=5922196] Using Twitter Tools To Announce Events

Google Apps Reviews

If you are unfamiliar with what Google Apps is exactly, then, from the wikipedia entry on it: Google Apps is a service from Google providing independently customizable versions of several Google products under a custom domain name. It features several Web applications with similar functionality to traditional office suites, including: Gmail, Google Groups, Google Calendar, Talk, Docs and Sites.

The Standard Edition is free and offers the same amount of storage as regular Gmail accounts. The Premier Edition, which offers additional e-mail storage, is available for an annual fee. The Education Edition, which is free, combines features from the Standard and Premier editions.

The Marketplace has created a place for third party companies to create apps (just like your iPhone and Android apps) which can be plugged in to the core Google Apps items - Gmail, Docs etc. The potential power of this setup could be incredible. You will be able to set up your business using a single centralised cloud system of apps, all of which communicate with one another and allow you to keep everything well organised. Your accounts working with your calender working with your analytics working with your customer management....

As with all new marketplaces though, it is difficult to find the best applications to meet your needs. Not only because your needs are specific to your business, but also because every company wants you to believe that their piece of software is the best for their market. That is where you need an independent body reviewing the software available and offering feedback, opinions and insights in to which application is the best, and why.

Google Apps has a simple user rating system built in to it, which serves this function to some extent, but the best example of an independent review service is surely rel=nofollow [http://www.googleappsreview.com/]Google Apps Review. They provide a ranking of the best apps based on category, going in to much more detail than the default GoogleApps system. They also provide recommended bundles of apps for specific business structures.

If you are already a GoogleApps user, or are considering becoming one, you really need to use [http://www.googleappsreview.com/]GoogleAppsReview.com as your primary tool in selecting your applications.

Article Source: [http://EzineArticles.com/?Google-Apps-Reviews&id=5869751] Google Apps Reviews

So What Does the Future Hold for Digital Broadcaster Google?

Come 2001, its founders hired Eric Schmidt as chief executive to instil in the organisation what was proclaimed as "adult supervision". Fruitful information did come Google's way late on Thursday night as the digital broadcaster announced pre - tax profits of just about �7 bn. And while this wasn't the only attention seeking news, the co-founder Larry Page was also declared as the current CEO as Schmidt is now occupying the position of executive chairman. Analysts predictably droned at the displayed numbers and from the critical angle, Schmidt was agreeably entitled to step down after a great run indicating productive numbers during his tenancy.

Probing further into the intricate details of these embedded achievements: the moulding effect on advertising was reflective in nature due to Google's model as it provided advertisers very accurate data with regards to each click that they had on their respective ads. In contrast, where the media earlier just charged for ads based on what the market would demand Google had much to offer with information based on the worth of advertising on an individual basis.

The advertising generated revenue however, has been personified as the intrinsic returns generator for Google which has allowed it to produce all its other consequent, market changing investments. This has been effectively recognised with the advent of Gmail which provided users a substantial inbox and gave advertising a persona. YouTube nonetheless has also been a platform where most of the population under a specific age bar goes to watch videos from a large spectrum of choices and with regards to their mobile operating software Android, analysts suggest that predictably as time passes, it will take over the market share of Apple's iPhone. Funnily enough though, none of these creations from the digital broadcasters has done what the advertising did. In context to Google as a whole however, as the company has leapt ahead, it has with it become inexorably - reflexive and self-protective.

Mike Davis, of analysts Ovum, said "The challenge for any company post initial public offering, is always the contradiction in being innovative/leading edge (which is risky) and satisfying the earnings per share requirements of risk averse investors. Google knows it cannot live on search derived advertising revenues forever, hence its continual release of 'Beta' products and push towards both the smartphone and enterprise markets."

For future prospects, Page now has to realise his new role to first and foremost, have a better grip on the tablet market. Figures suggest that 90 per cent of grid has been monopolised by Apple's iPad. Nevertheless, as the mass output of the Android tablets have already been announced to hit the market, it is considered pivotal for the growth of Google as their competitors are just as 'street-smart' and in view, more competent. The phone market thus, also demands the same.

An unsettled subject however is whether Google needs to approach social networking; the bittersweet business on the leader board from Google's standpoint is Facebook with more page views and a colossal database of over 500m users. It has also just unveiled a new mobile phone app that would permit users in developing countries to access the platform more effortlessly. But as Facebook takes a leap forward, so does Google with the development of the operating system which is still being worked on named Chrome OS. To sum up then, Page's mainframe would primarily include the assessment of how many innovative products he can keep churning out; only after which can digital broadcasters Google be able to take back the throne as the unruly, pioneering business it once stood to be.

Michael Shai is a proud contributing author and writes articles on many subjects including online marketing, website design, social media, ecommerce and many more online techniques. You can view more information on our [http://www.digitalbroadcasters.co.uk]Digital Agency London or Web Design London services at [http://www.digitalbroadcasters.co.uk]Digital Broadcasters.

Article Source: [http://EzineArticles.com/?So-What-Does-the-Future-Hold-for-Digital-Broadcaste...?&id=5784378] So What Does the Future Hold for Digital Broadcaster Google?

HTML 5, CSS3 and Cross Browser Support

Well I am going to write about some web development that will eventually help us designers in easier styling and basic animation using CSS. There have been many articles written about whether flash in websites will die a death and CSS will take over. It amazes us that this conversation is even raging considering CSS3 is not supported in many browsers, and IE the most used browser still (change if it you have it please!!) does not support CSS, the IE 9 new browser is better - but still building websites that are not supported with IE is dangerous to say the least.

Also flash animation provides a much better stable platform for brand animation in details CSS will never achieve, certainly not in the next 5 years. Being honest Apple should "get a grip" and support flash so certain bias developers who are "in bed" with apple stop condemning flash. Indeed android and windows based mobile technologies are supporting flash, so apple should stop there ring fencing it is a real bore.

We have to point out that we moved away from developing full flash websites several years ago as they are too bandwidth dependant, not great for SEO and generally were too interactive meaning the message of our client could be easily missed. We do however like some professional flash animation for top banners or areas where images are dominant as it really enhances a website done well.
Back to the subject!!

HTML 5 is supported in the new IE9 explorer and most other major browsers however there is still differing support for various elements of HTML5 which web developers need to understand so they do not leave web surfers or clients customers with a mess of a website.

My View of IE - Internet Explorer:

Those of us web developing for clients who's target audience use mainly IE as their browser find the whole process annoying and frustrating. There will be a few posts about IE explorer and why people should dump it as a browser, but we are looking forward to IE 9 which is supposed to be more compliant and able to utilise CSS etc better than ever before. Those along with a much faster browser in terms of flash and frames per second - so we shall certainly test drive IE 9 and provide a detailed report probably by Prash our technology blogger!!

Microsoft and Apple are certainly dominate Companies that influence the internet, how it is accessed and used as they both provide the platforms most people use, this gives them both an advantage when it comes to which browser people use. Many people with a lower degree of knowledge of such things accept what they are given with their new PC or Mac. This gives both Microsoft who like there own direction of browsing and Apple who want everything their own way to make life difficult. I for one don't like either Company, although when it comes to browsers Microsoft are the worse and no one should use it. Apple is a Company you either love or hate, my opinion is the latter:)

CSS3 is flash Dead?

There is a buzz right now that CSS3 will allow animation of sorts and will compete against flash (oh I can hear the Apple execs rubbing their designer gloves) to the point that some think flash days are numbered. However the fact is many browsers still do not support CSS3 certainly not those versions that need updating to which there are many! Also CSS3 will provide limited animation which will be great for certain applications (possibly) but could not replace flash animation and what is achieved by those with experience, such as the flash animation professionals out there.

I do agree that pure flash websites days are numbered (if not gone - hopefully) with many of us web developers moving away from that type of website. Using flash animation in place of images to enhance a website will provide a positive enhancement, in our view, but full flash websites are resource intensive, more complicated to use and just not necessary.

So our view is that CSS3 will never replace what flash can do, Adobe can rest easy and Apple should support flash:)

Well that's about it I hope this article has provided some useful info

Author Adam Stacey
Webmaster, AS Design [http://www.gloswebsitedesign.co.uk]Gloucester & Cheltenham web design

Original article source and copyright [http://gloswebsitedesign.co.uk/wp/2010/11/html-5-css3-cross-browser-support/]AS Design Blog Article source

Article Source: [http://EzineArticles.com/?HTML-5,-CSS3-and-Cross-Browser-Support&id=5737677] HTML 5, CSS3 and Cross Browser Support

Google Enters Operating System Market With Chrome OS

The internet giant hopes to revolutionize the OS with its new offering. Netbooks loaded with Chrome OS lack hard drives, meaning everything from applications to documents are stored on the web, much in the model of cloud computing.

In fact, Chrome OS relies so much on the web that experts say the system is comparable to Google's web browser of the same name. The benefit of not having an internal hard drive is that the netbook will startup and run much faster than with traditional operating systems, according to Google.

Along with the launch of the OS, Google released a batch of prototype netbooks for consumers to test and announced the Chrome Web Store.

The Cr-48 netbook features a 12.1-inch screen, a Verizon 3G wireless plan free for the first 100 megabytes and have eight hours of battery life.

According to Google, developers have already loaded apps to the Chrome Web Store, which is essentially the netbook's answer to the Android Marketplace for smartphones. The apps store will initially be available in the U.S. only, with future expansion planned.

"When you play with it and hopefully use it every day, you will realize it does in fact work," Google CEO Eric Schmidt said at the launch event for the OS in San Francisco.

The hardware also features a full-size keyboard, but curiously lacks caps lock and function keys. This, Google vice president of product management for Google Chrome Sundar Pichai said, is to "respect the etiquette of the web." Translation: no more shouting on message boards and article comments by writing in all caps.

Google expects Chrome OS-based netbooks to hit the market some time next year.

Microsoft has so far declined to comment the new competition. But any real challenge posed by Chrome OS will be years away. Microsoft's Windows 7, released in October 2009, has sold more than 240 million copies to date.

Still, the release of Chrome OS should stoke the already heated competition between the computer giants. Google has also focused efforts to cut into Microsoft's stranglehold on the enterprise computing market. Google's cloud-based productivity suite, Google Apps, is designed specifically to challenge Microsoft Office.

Sean Biehle is an experienced writer and [http://www.creativedepartment.com/news]marketing professional specializing in interactive development and video production at the [http://www.creativedepartment.com]Creative Department.

Article Source: [http://EzineArticles.com/?Google-Enters-Operating-System-Market-With-Chrome-O...] Google Enters Operating System Market With Chrome OS