Net Neutrality: Why the Debate Is Anything But Neutral and Why You Should Care

What Is Net Neutrality?

From its inception, the promise of the Internet has been parity. The Internet is fundamentally democratic, its most idealistic users tell us: It does not discriminate between packets of information. The Internet allows you to access the website of that tiny independent bookstore around the corner just as quickly as you access Amazon.com; it does not filter out access to digital forums where unpopular ideas or opinions are expressed; it does not transmit MSNBC content any more efficiently than it relays content from Fox News.

The doctrine behind this functionality is called net neutrality. Simply put, net neutrality means that the connectivity infrastructure - the servers, Internet service providers (ISPs) and transmission lines that make up the Internet's backbone - must provide the same level of connectivity to all its users.

The principle of neutrality has become so much a part of our notion of what the Internet is that most Internet users never question it. Yet net neutrality is not enforced by law, and in September, 2010 the Federal Communications Commission (FCC) - the body charged with overseeing the Internet in the United States - abruptly called off talks that aimed to get the big players in the Internet arena to sign off on enforceable net neutrality rules.

Proponents of neutrality maintain that unless the unwritten law is codified into a federal law or regulation, the big telecom companies who provide Internet connectivity will try to impose tiered service models on Internet users, similar to those used by wireless companies in the early days of cell phones, that will create artificial scarcity in the pipeline as a way to weed out competition, ultimately ensuring their monopolistic control of the Internet.

Critics of net neutrality argue that there's no manipulation going on: Pipeline capacity�is limited, and that unless some kind of incentive is offered to the companies that are spending billions upon billions of dollars to extend broadband's reach and improve its speed, those companies may decide that investment is not worth it and stop spending. When in 2009, Arizona Senator John McCain introduced legislation designed to prevent the FCC from imposing its rules on ISPs, he stated that by stifling innovation, net neutrality would slow the economic recovery, depressing a weak job market even further.

Comcast

The Comcast corporation is the largest provider of home Internet services in the United States, as well as the largest cable TV operator and the third-largest telephone provider. Comcast currently provides high-speed Internet services to close to 16 million subscribers.

In October 2008, Comcast updated its terms of service to reflect what had long been rumored to be an unofficial company policy: customers who used an excessive amount of bandwidth - defined by Comcast in August 2008 as 250 GB or more per month - were subject to termination. To combat this excessive use, Comcast had been decelerating downloads through the BitTorrent service, deployed primarily by users to gain access to illegally distributed music and movies. Comcast's behavior was only partly a blow struck on behalf of defenders of intellectual copyright. Mostly Comcast had imposed its BitTorrent embargo because the BitTorrent downloads were slowing the rest of the pipeline traffic to a crawl.

In effect, Comcast's decision to slow down BitTorrent transmissions was an act that placed a higher priority on non-BitTorrent content than it placed on BitTorrent content. In other words, it violated the basic tenet of net neutrality.

Nonprofit Internet watchdog groups like Open Internet Coalition quickly got into the fray. So did the FCC which reprimanded the cable-broadcasting giant publicly, and instituted proceedings against the company.

Then as now, however, adherence to net neutrality rules is purely voluntary since net neutrality is nowhere codified into law or even formalized as part of a standard of professional conduct. Comcast sued the FCC, and in March, 2010 a federal appeals court granted Comcast's petition for review, vacating the FCC's 2007 order.

Was this a blow against net neutrality? Probably not: the court decision did not address the concept of net neutrality itself, but focused on the FCC's legal authority to enforce net neutrality. The FCC had long assumed that Title I of the 1996 Telecommunications Act gave it jurisdiction in this area, but the court did not agree.

Since the court's ruling was made, the FCC has continued to advocate strongly for neutrality while it searches for a way to establish jurisdiction over broadband services. FCC chairman Julius Genachowski, an Obama appointee, maintains that the FCC's jurisdiction can be re-established through Title II of the Telecommunications Act. Meanwhile the FCC continues to meet with ISP lobbyists and representatives from companies like Google, Skype and Facebook to hammer together a consensus on how the agency should regulate broadband Internet service and where net neutrality fits into the picture.

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Article Source: [http://EzineArticles.com/?Net-Neutrality:-Why-the-Debate-Is-Anything-But-Neutral-and-Why-You-Should-Care&id=5274761] Net Neutrality: Why the Debate Is Anything But Neutral and Why You Should Care

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E-Business Development - Crowdsourcing Business Strategy

E Business Development: Internet Rich Crowdsourcing

E business is constantly evolving. The crowdsourcing model with its internet rich community of volunteers and followers has proven to be a platform that will enhance e business development. As defined by wikipedia.org, "Crowdsourcing is the act of outsourcing tasks, traditionally performed by an employee or contractor, to a large group of people or community (a crowd), through an open call".

An example of this; Wikipedia.org itself. Wikipedia.org is an online free encyclopedia where anyone and everyone is invited to participate. In doing so, the "crowd" has become the author of the largest encyclopedia to date. At the time of this writing, there exists 3,384,039 articles in English alone. This is just since 2001, when Wikipedia was first launched by its founders Jimmy Wales and Larry Sanger.

Wikipedia.org paved the way for many other peer to peer sites and opening the ebusiness world up to a multitude of possibilities. Crowdsourcing has developed a new opportunity for ebusiness owners who want to showcase their expertise.WikiHow for example, a How-to encyclopedia created for and by the crowd allows you to learn about different techniques and articles. The site ranges from, How to win big in Vegas to how to knit your baby's first sweater. Ebay created ebaywiki where it educates its members on "buying and selling photography" (find another example)

What is fascinating about this particular business model is the drive so many have to contribute. Volunteerism is driven my a sense of purpose and community involvement. Wikipedia and many others, which use crowdsourcing as their model for growth have grown exponentially in the last few years and many believe the trend is here to stay.

Crowdsourcing, sustains itself on trust and purpose, making this a true paradigm shift for the economic belief that people are driven by monetary compensation. The community "trusts" its members because they know those who contribute (for the most part) are driven by passion and not monetary gain. BitTorrent, for example is a social site which helps people share music from one another. Music unites people and having the ability to tap into music experts in order to discover new artists and music genres is a luxury even the most deaf tone person can appreciate because through the wisdom of crowds comes the increased wisdom of each individual community member.

Epinions consists solely of reviews and ratings. This allows for people to search reviews they trust and who share similar interests. Therefore, introducing them to new products or experiences. Epinions now goes a step further...You can even review the Reviewer!

Forums and reviews have become popular because of two main reasons: people seek experts for advice, and people want to be seen as experts themselves.

No longer must you feel like you do not have an area of expertise because you can turn your hobby into your Niche specialty and allow others to seek your advice.

Consumers shop differently now. They no longer shop at a bricks and mortar, they shop online. Not just online, but from one another. Non-affiliated private consumers as in the case of ebay.com.

We now live in the age of Transparency. Buyers are more educated because their knowledge base has increased through the interaction of online communities writing reviews, answering questions for one another. Consumers are now more apt to research forums to get the inside "scoop" on products and their developments. Companies have become more savvy to this trend and have now begun interacting with their customers online. Developers are beginning to interact with their "fans" online and involving them in the production process.

This is genius! Can you imagine being part of the process of creating your favorite music video? This is where the trend is going....it is you who decides...the crowd. And when the crowd feels heard acknowledged and looked after... the lines start forming. Buyers are literally waiting in line or should I say "on-line" for products to come out of production. Production they have been in the trenches with, with products they have helped develop. Along the way building loyalty for the companies' brand and product line. Crowdsourcing is the perfect integration of online and offline merging together in the development of e business.

Mommy, CEO is an e business development consultant specializing in e commerce marketing strategies for small businesses. Many of the tools available on the sites listed below are free and useful to the development of your online business. http://www.ebusinessdevelopmentconsultant.com/ http://www.ebusinessdevelopmentconsultant.com/uncategorized/e-business-develo...

Article Source: [http://EzineArticles.com/?E-Business-Development---Crowdsourcing-Business-Str...] E-Business Development - Crowdsourcing Business Strategy

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