Home Business Tips - Are You Stuck Behind The Eight Ball?
Okay home business owners...here's a question for you. Are you stuck behind the eight ball? I'll let you think about that question for a minute and then I'm going to tell you a little story. You might not get the significance at first but after a little thought, I am sure that it will hit you over the head like a sledge hammer. Keep reading if you're curious as to where I'm going with this one.For starters, those of you who aren't exactly sure what the saying "stuck behind the eight ball" means, it basically means that no matter what move you make in regard to your business, you're not likely to come away with a positive result. You're simply stuck in a lousy position. Usually, what you try to do when that happens is pick the lesser of two evils. Okay, now the story.So I'm running this special sale and emailing my list and somebody brings up a point that because the sale is for multiple items over the course of multiple days, people who weren't on my list on day one wouldn't have the opportunity to buy that item at the reduced price. I never thought of that, but they were right. This left me with a no win situation.If I allowed people who weren't on my list on day one to purchase day one's product, it wouldn't be fair to those who WERE on my list that day who bought the product on the day of the sale, thinking that the next day they wouldn't have that opportunity. On the other hand, if I didn't allow those new list members to purchase, it's a really bad way to start off somebody on your list...ticking them off right from the start. This is likely to leave a bad taste in their mouth resulting in them either never purchasing from me or leaving my list altogether. Yes, I was certainly in a pickle.So what did I do? I made a compromise. I ran a sale for one extra day for ALL the items but at a slightly higher price than on day the item first went on sale. This made the people who DID buy on the original day still feel that they got the best deal and at the same time, allowed the newer list members a chance at some discount. No, they wouldn't be totally happy as they didn't get the lowest price, but they did at least get a bargain.Sometimes, you can't make a good choice no matter what you choose. When that happens, you have to think about what would cause the least amount of harm. If it's a choice between doing harm to you (losing money) and your prospects (losing out on a deal) then you MUST choose your prospects. In the long run, no matter how much money you lose in the short term, if you tick off your prospects, you're going to lose even more money down the road.So think about your prospects first and yourself second. If you do that, getting stuck behind that proverbial eight ball won't be so bad.To YOUR Success,Steven WagenheimLooking for a solid 4 step plan to building your own business...FREE? Pick up my free report at http://www.stevewagenheim.com/4steps.html and get started TODAY! Article Source: [http://EzineArticles.com/?Home-Business-Tips---Are-You-Stuck-Behind-The-Eight...?&id=6030475] Home Business Tips - Are You Stuck Behind The Eight Ball?Comments [0]
