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The Importance of Mobile Digital Marketing

With the recent huge upswing in users browsing the internet on handheld devices such as mobile phones, and more recently tablet computers, the top companies have had to take a look at innovative methods of digital marketing in order to take advantage of this new opportunity. The options open to mobile marketers have increased massively over the past couple of years, in particular the emergence of touch screen technology driven by the massively popular iPhone, and the technology used allows for previously unheard of marketing technology to come to the fore. Because of the rate at which this technology has emerged there is currently no advertising 'rule book' from which companies can base a campaign, so it has led to a number of clever and innovative methods by some of the worlds' top brands to take the lead in this field.

The dominance of social media, Facebook in particular, has led companies to find new ways of getting consumers to opt in or 'like' their page in order to provide them with a communication channel through which they can engage with their target audience on a regular (and cost efficient) basis. Fashion brand Diesel have pioneered an interesting way of acquire Facebook fans, using rel=nofollow [http://mashable.com/follow/topics/qr-code]QR codes in store on products and offering discounts to those who scan the code and 'like' the product. On paper this is a great idea, it benefits the consumer by reducing the cost of their purchase as well as benefiting Diesel by allowing them free advertising to the users friends and family.

Moving away from Facebook, GranataPet in Germany have made use of the popular application Foursquare when promoting dry dog food. They released a number of billboards with dispensing trays on the bottom, and when a user checked into Foursquare next to the tray the billboard dispensed a free sample of the product. Foursquare looks set to be used in a number of innovative campaigns in the future as companies get to grips with the potential of the location monitoring app.

Another area still in its infancy but which is looking like becoming a prominent technology is mobile payment, the facility to pay for products and services using only your mobile phone. Starbucks have been one of the first to take on this technology, allowing users to buy coffee through its iPhone application. There are companies looking to trial a new system which will allow phones to work in a similar way to debit cards, with the handset being held up to a payment terminal and the money being withdrawn automatically from the users account. Again this is in its infancy so it may be some time before it becomes commonplace but the initial signs are encouraging that it could be adopted as a viable method of payment.

It's an exciting time for the [http://www.eqtr.com]digital marketing world, and there should be a great deal more innovative and unique campaigns to look forward to in the near future.

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Voice Over Recording In The Woods - A Surprise on My Vacation

If you think you need to go to a commercial recording studio to record professional quality audio, think again. What follows is a description of how a voice over job was recorded unexpectedly while on a camping trip. If THAT is possible, then recording pro audio from a room in your house should be easy. Well, it is, but I have trouble convincing people of that.

You'd think it would be a pretty good bet that I could take a week off without having to record any audio. After all, I've had to actively submit auditions for every voice over job I've gotten. So you might imagine my surprise when I got an e-mail on the 2nd day out (why was I checking e-mail? Brand new iPhone...but that's a different story:)) I received an offer for a voice over job I hadn't even auditioned for. And they couldn't wait a week. It was take-it-or-leave-it. So I decided to give it a shot. Here is all the equipment I had with me.

1. iPhone

2. Zoom H2 Handy Recorder

3. Netbook computer with an 11 hour battery life

We were going to be doing some singing, which is the only reason I had the recorder. That's my story and I'm sticking to it.

Anyway, here is how it went. The client e-mailed some scripts and instructions. I used my iPhone to read the scripts, holding it in one hand, and recorded all my parts while holding the Zoom H2 in my other hand. Once I had recorded all my files, I ejected the SD card from the H2 and put it into my netbook. I used the Internet Tethering feature of the iPhone to connect my netbook to the web, downloaded Audacity, and edited the audio files (noise gating and reduction, cutting out bad takes, etc.). Finally I uploaded the files to the client's website.

It was definitely a first for me. What made it work was that the Zoom H2 can record at up to 24-bit/96kHz on its stereo mic setup. The client specifically requested a minimum of 24 bit and a 44.1 KHz sampling rate. I could not have done it with a really cruddy mic.

So now I know there is no reason to ever fear losing out on a recording gig when I'm on the go, which means you can too. All 3 required items fit very easily into a quite small hand bag or back pack.

Happy recording!

Learn to record and produce professional-sounding audio from home. Home music recording or voiceover recording, fun and short video tutorials show you how. We'll show you how to start with a $0-$5 budget, and then how to improve your studio for a few dollars at a time as your knowledge and confidence increase. If you would like to start doing home recording on computer, visit us here: [http://www.homebrewaudio.com/voice-over-recording-while-camping-the-zoom-h2-s...]Voice Over Recording

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Importance Of Having A Mobile Website

Mobile computing is embracing many portable technologies which makes internet access on-the-go not just possible, but will also play in important role in our everyday life. This ranges from notebooks to personal digital assistants such as Blackberry and iPhone, to the regular cell phone devices, making mobile computing a vital part of our life. For this reason, you should understand the importance of having a mobile website and also how this can be advantageous to your business.

With the rapid growth of the mobile internet users and competitors from across the world, you have to establish your presence online. Mobile is seen by most people as the new web, because of the increasing popularity and accessibility to the Smartphone. The mobile users are now looking to get information at their fingertips in order to find products or services almost anywhere.

How can your business benefit from having a mobile website? Well, the main reasons are mobility, exposure and ease of access.

The importance of having a mobile company website is undoubtedly growing tremendously. SEO experts from all over country are now seeing a significant boost in demands for website designs, PPC and many other mobile related services. Furthermore, with the latest introduction of the iPhone 4, mobile web has become a lot more like the Computer web, so modifications should be made. Several Internet activities like video conferencing had been previously restricted to laptops and desktops with larger video abilities and screens, but iPhone 4 now makes it possible for people to have meetings while out and about.

There are definitely many advantages of having a mobile site. Besides the reasons previously mentioned, a mobile website can provide enhanced SEO performance. This means that your rankings will increase on the mobile friendly search engines like Yahoo and Google, plus your site will be placed on relevant local and mobile directories to increase the online presence of your business.

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iPhone Apps - Fastest Way To Turn iPhone App Ideas Into A Profitable Home Business

Thanks to the snowballing iPhone app market, creativity is being unleashed at the speed of knots. New games, music and puzzle apps are being eaten up by ever hungry crowds with insatiable appetites. If you have ever had a new app idea but think you could never produce it, in this article I would like to show you the fastest way to turn iPhone app ideas into a profitable home business.

I expect by now you are thinking of all the software you need to install, codes you need to learn, money you have to shell out just to create your app, let alone start a home business. And of course, you would be right - unless you take the fastest short-cut, and save yourself a ton of trouble. So, let's knuckle down with the fastest way to turn iPhone app ideas into a profitable home business:

1) Identify your niche. Which type of app will you make - game, music, puzzle, educational? You probably already have an idea, but do some research first. What ideas are profitable right now? Make sure you have something totally original that hasn't been done before, but keep it simple. You can 'do' complicated later.

Just remember that game iPhone apps are much harder to produce.

2) Make your app. The fastest way to turn iPhone app ideas into a profitable home business is to hire a programmer to do it for you! No software, no hassle! Good programmers already know what's going down well in the market and once you have hired them and presented your blueprint, will suggest ways to tweak your app to make it even better. Ask to see previous projects and consider buying their apps to make sure they work and match up to your own ideas before hiring.

3) Create a website - this is your shop front to entice your customers. Turning your iPhone app idea into a profitable home business needs something tight and snappy and in keeping with your niche. Check out recent apps such as Kolos Journey for ideas. Research Woothemes, Upthemes, and rockettheme. If you get stuck, ask your iPhone programmer for helpful suggestions.

4) Take it to the world. The most important step in turning iPhone app ideas into a profitable home business is knowing how to market your product successfully. The app market needs to know you are there and where to find you. Once your product has been produced, try and get some website reviews under your belt. Contact places such as Toucharcade, Slidetoplay, Pocketgamer, Appspy, Touchgen and Appvee You want to be flagged up as a newcomer to the market.

To find out more on how to rel=nofollow [http://www.earnyourwealth.co.uk/]market your iPhone app creation in a professional manner, check out iMMACC internet centre. This online centre is totally geared to teaching people how to sell any product using over 50 methods and strategies both online and offline. As an added bonus, you also get a free business to promote. I hope my iPhone apps review - fastest way to turn iPhone app ideas into a profitable home business has been helpful.

Olive Bush is an online marketer teaching people from around the world to make money online and how to build their home based business. To learn more about Olive and her business please visit http://www.earnyourwealth.co.uk

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How To Turn A Space Into An Efficient Home Office

Working from home is the dream of many people and if you have taken the leap and decided to start a home business, there are a lot of things to think about. You may feel overwhelmed by everything you need to do to prepare, not to mention the actual work that will need to be done in order to make a profit. If you are in the process of getting things rolling with your home business, putting together an organized workspace should be at the top of your list. Having a space to keep your work-related items and to accomplish your work is very important. Just as you would have a cubicle or office if you work outside of the home or a space that is strictly for work duties makes a big difference when it comes to how efficient your work will be. When you are a business owner working from your home, having an organized office is imperative to your success. To begin your organization process, make sure any items you need for your work are functioning. Take care of iPad repair or iPhone screen replacement before you get going so you will not need to use work time for these tasks.

Once any broken items are fixed, it is time to move onto getting organized. Begin with your files and paperwork. One of the most frustrating parts of being a business owner is dealing with the plethora of paperwork. Keeping these things organized is important because it helps you stay focused and allows you to handle any problems that may arise. You never know what you may encounter when dealing with business at home, so be sure you back everything up and know where to find things quickly and efficiently.

When it comes to working, you need to create a comfortable environment. One of the most important parts of working comfortably is having adequate lighting. Make sure your office or workspace is lit well and that you have a combination of overhead lighting and task lighting. Also consider how frequently you will be working on the computer. Your lighting should be adjusted to prevent glare on your computer and if need be, you should adjust your computer to handle the light needed in the rest of the room.

In addition to lighting for room comfort, be sure you have a comfortable place to sit and a desk large enough to handle your work. This is going to vary from person to person, so the best thing to do is to head to a retail store that sells office equipment and test out the chairs. Remember how often you will be sitting in the chair. You do not want to have to stop your work because you are uncomfortable and while frequent breaks are a great idea when you are working, but breaks do not always come as scheduled when you are self-employed, so you want a workspace that will be comfortable for long periods of time.

Finally, make your space welcoming. Even though you may be the only person spending time in the room, you still want to feel good when you are in the space. Each morning when you head into your office, you want to feel motivated and ready for a day of hard work.

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Can You Increase Sales and Enhance Services With an Online Presence?

How important is an online presence in today's society? Well, considering 85% of people search for goods and services online, I would think its very important!

Let's face it, everyone is using the internet. There are classes for the older generation and before when people would argue that they could not reach their target audience, that is so untrue now. The older generation is online on Facebook keeping up with the grandkids and looking for things to do just as we all are! Google has a great tool that let's you look at what keywords are being searched for by location.

Over 1 million searches locally for "best restaurants". Wow! If you don't have a website, you could be missing out on A LOT of business. Same holds true for all businesses, you have a base here on the Internet just waiting to find your business. These are the small businesses that need the online exposure, yet it is quite understandable that coming out of pocket with $5000 for a website is not an easy thing to do! Not only does having a website increase your new business but it keeps customers coming back. If you have a website, especially one that you can take control of and update you can constantly put up offers, say a coupon "buy one dinner get second for free".

You can even have it so they can forward to their blackberry or iPhone so they don't need to print it out! And today, everyone is looking to save a buck so this will get your faithful customers to your site and back in. Think about what kind of increase in business you would have if you can get your clients in one time more per month. My rel=nofollow web design company has created a lot of great ads in conjunction with sites for new business and it had worked dramatically to increase sales.

Susan Washington

Samsara Media Group http://www.samsaramediagroup.com

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3 Items You Need In Your Home Office

Something most people don't understand about making money from home is that you need more than just a business idea, you also need the items to get you going. What many home business owners do is only get the things they think they need such as a computer, desk, and a phone, but honestly there are 2 other things that you need that are just as important as a phone and computer.

The first two items that every home office needs is a computer and a phone. The reason why I grouped these two together is because they kind of work hand in hand. If you run a business there are a lot of things you can do on just the computer or just the phone with the new technology out there such as Skype, iPhones and other pieces of technology.

The next item that you will need is a white board. What most people have problems with is they tend to forget their ideas and writing them down is one way to always remember them. Something that you will often times see in any major business is a room filled with white boards that is used as the idea room for marketers and the management. The great part about a room like this is that you can get all your ideas together and build from there. Trust me, if you don't have a large white board then you need to get one because they do help out a lot.

The last item that ever home office needs is a day planner. If you think that your iPhone or computer can do it all then you are wrong. The bad part about an iPhone is the fact that it is electronic and there is not much satisfaction when it comes to finishing a task. If you have ever had a day planner and used that as your business bible then you know what I am talking about. Crossing something off with a pen or pencil is rewarding in a way that will make you want to work harder and get your things accomplished.

If you can get all these things for your home office then you will do just fine and start to really rel=nofollow [http://www.dormroomcash.com]make money quickly. It is much better to get the stuff you need now and have everything ready to make money rather than waiting on the items when you need them the most.

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How To Make Money: iPhone And iPod Repair - $69K A Year Even If You're ADHD and Dyslexic

Successful people learn to deal with the cards they have been dealt. Unsuccessful people cry about it. If you are dyslexic or ADHD or not; there is no excuse for you NOT to be making the kind of money which will allow you to live in a decent place, drive a decent vehicle, and take some vacations. So put your tears away and get some facts and get going on the rest of your life, dude!

High demand and low competition is how to make money.

Have you ever known the solution to something that few people around you know? If so, you have felt the essence of a successful business. However, most people don't figure out that they must learn the solution to something that few people know the solution to, before they can make any real money. A dishwasher is not paid much because just about everyone can be a dishwasher with a few minutes of training. A skilled trades person like an electrician is paid about $39 an hour because it takes a four year apprenticeship to be an electrician. A surgeon goes to college for eight years (!) and then does a year or more of residency before he or she is a full-blown surgeon - but they make at least $35,000 a month to start!

A valuable skill does not always take a long time to learn.

The technology industry is full of talented kids who just have a knack for writing code, or designing games. Some of these kids are as young as fourteen, and they are banging it, and making bank - like $200,000 and $500,000 a year, with no formal education. Granted, these are exceptional people with exceptional talent.

What if you could take a little talent, and a little time and make a decent living?

What if, in the next few weeks you could be repairing something while making about $40 an hour? Would that be good? You could teach yourself laptop repair, advertise your services, and you would be there. You could teach yourself big screen repair, and you'd be there. Heck, if you knew how to change the timing belt on a Ford Focus in less than two hours, on the street you'd be there. You can also just learn to repair Apple devices, and you would be there. All of the above can actually make you $100,000 a year. So, are you convinced you need to learn a valuable skill?

Let's consider iPhone and iPod repair a little further.

The advantages are: 1. The devices themselves are small as are the tools to fix them, and the parts to fix them 2. Demand is super high and going through the roof now that Verizon has the 4G iPhone too. 3. Repeat business is "built-in," the glass breaks over and over. Better yet, the 4G, the newest iPhone has glass front and back, so it's double your fun!

WARNING!

Be aware: There are iPhone "fix it" videos on you tube, but there is a problem. Those videos are there to sell you grossly over-priced iPhone parts, and they will NOT teach you to fix your iPhone. Proof? Look at the feed-back on these videos - people are upset because they ordered the part and then ruined their iPhone trying to fix it.

How can you learn to repair iPhones and iPods?

Find a school with support. There are some... $1500 to $3,000 will get you 5 days of learning. Is that expensive? Well, if you learn by trial and error at home you'll spend like $300 to $600 just learning the 4G because it is so easy to screw up, and the parts are spendy.

What kind of money can you really make?

Typically, you will net about $40 per iPhone or iPod repair. Most repairs take 10 to 20 minutes. However, the best money is in the 4G because not everyone can learn how to fix it and it's the newest and most expensive iPhone. If you only learned the 4G really well, you could clean up. The repairs on the 4G pay an average of $50 per repair. If you do just (8) 4G repairs a day, that's $100,000 a year.

So, what are you going to do:

A. Wash dishes at Denny's and work up to manager.

B. Make the next big-hit-viral you tube video by getting bit by a viper.

C. Bank $69k in the next year making iPhone and iPod users very, very happy.

Whatever you do, please find some education help, and learn a valuable skill of some kind, fast!

What should you do next?

Go to: http://FixiPhoneNow.com for more information. You'll get your complete business - training, website, hosting, and you'll be a Member, so you'll get up dates. Eventually it will include a buyer's club so you can get your parts 40% cheaper! START thinking you CAN do this! Suck some money into your pocket just for your first repair just 12 days from now, and it's Guaranteed - that's right, GUARANTEED!

Article Source: [http://EzineArticles.com/?How-To-Make-Money:-iPhone-And-iPod-Repair---$69K-A-Year-Even-If-Youre-ADHD-and-Dyslexic&id=5694237] How To Make Money: iPhone And iPod Repair - $69K A Year Even If You're ADHD and Dyslexic

Make Money in Recession - Top 3 Tips to Fighting the Economic Slump

Today's economic climate is dismal at best. Although things do seem to be getting better in some parts of the country, they are getting worse in others. In order to make money in the recession, it's a good idea to follow these tips to get yourself out of the proverbial financial black hole.

1) Stop all Unnecessary Spending

This may seem obvious, but the first place to start when in a financial crunch, is to stop wasting your money on unnecessary expenses. This includes things like: paid apps for your smartphone or iPhone, buying things on impulse, going out to eat several times a week, etc. Sure, these things are nice when you can afford them, but better to wait until you are out of the hole.

This also includes common sense stuff, like watching how much electricity and water you are using and keeping your utility bills as low as possible.

2) Start a Home Business

It's obvious that, by working at a job, that you can only make what your employer says you are worth. In order to control your income, you need to start your own home business.

This isn't as costly as you might think. In fact, you can start your own business from home as an affiliate, or even join a good network marketing company for a very low cost (and sometimes even start for free).

3) Be Diligent

In order to survive the current economic drop, you must be diligent and dedicated to your financial survival. Do not let people tell you that it's impossible to rel=nofollow [http://GetMyFreedom.ws/track/go.php?c=eza1]make money in recession. These are the people that will never get out of their current situation.

In closing, remember that you control your own destiny and no one can cause you to fail but yourself. Be diligent, and you'll start to make good money in the recession in no time.

Kurt Tasche is an Internet Marketing and Network Marketing specialist living in Phoenix, AZ and uses his knowledge to teach people how to make money in recession. Find out more by visiting [http://GetMyFreedom.ws/track/go.php?c=eza1]http://getmyfreedom.ws.

Article Source: [http://EzineArticles.com/?Make-Money-in-Recession---Top-3-Tips-to-Fighting-th...] Make Money in Recession - Top 3 Tips to Fighting the Economic Slump

Possible Energy Sources For Your Electronic Gadgets

One of the biggest problems with handy gadgets is to fix them. For instance, iPod touch repair or iPhone repairs can be really exhausting especially when you do not know where to go. Another puzzling issue is the search of cheap energy resources to recharge those portable electronic devices. For this reason, you may find scientists looking for those sources in a food pantry or perhaps the grocery store aisles. This makes us wonder whether we will be using sugary drinks or vegetable oils to recharge phones, laptops along with various portable electronic devices.

No bluffing, this is quite possible. In fact, some scientists have successfully reached this benchmark. They have actually invented a fuel cell, the very first of its kind. It is capable of drawing energy from natural powerhouses. They make use of sugar or fats to energy with which you can run multiple machines or devices. Sounds amazing, isn't it.

This was one of the first types of demonstration for bio-fuel cells. The fact that the energy can be used to recharge various gadgets will make the technology sell like hot cakes. Furthermore, these devices have the potential to replace environmentally unfriendly rechargeable batteries. The idea is mainly based upon billions of invisible cells working in unison.

As you all know the human body comprises of inside structures called organelles and one such essential organelle is mitochondria. Famously known as the powerhouses within cells, they are capable of transforming calories within food into a form of energy that becomes readily available to cells. Skipping the specifications, let us move straight to the point. This small unit is capable of generating energy equivalent to the body weight of an individual. Now that is huge provided how insignificant they are in size.

The question is what this has to do with recharging of your electronic devices. Actually they have got everything to do with it. It is this energy generating system that opened up ways to develop a fuel cell solely with mitochondria. This is what a team of researchers have been successful in doing.

As for the device, it is mainly made out of a thin film of mitochondria compressed within two electrodes. One of them is a gas permeable electrode. By now they have been running these new and innovative batteries with sources like sodas, table sugar or other sweetening agents. Right now this fuel cell is ready to be employed as a handset charger. With them you will be able to get your phones charged when on the move. The charger cartridges will be filled with a harmless sugar solution. This makes it a perfect contender against the not-so-ecological battery chargers.

Apart from giving life to electronic devices, researchers further believe these fuel cells can well be employed as power resources in sensors for meant for monitoring different parameters like temperature, motion recognition, and most importantly for identifying the position of vehicles within a fleet. Moreover, they are simply ideal for huge sensors that can detect the presence of any hidden explosives or other harmful materials.

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