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Starting an Online Business in Five Easy Steps: The Basics You Need to Know

Step 1: Criteria, passions & skills.

Before anything else comes this. Some people like to recommend picking a niche first; others say you should get a site up and running before anything else. I say what good is either if you don�t even know what kind of business you�d like to have? Thus, first get busy figuring out your criteria: How much would you like to make as a stable baseline amount? Within how long would you like to be making this? (I know the answer is probably now, but be optimistically realistic) How much work would you be comfortable doing on a daily basis?

Once you've got these answered to at least some satisfaction, get yourself busy figuring out what your skills and passions are, and how you can make money from them at all. Based on these skills, and on how much time you�d be comfortable spending on your business, you can proceed to step two, picking a business model!

What's that? No defined skills, no passions? No problem! We�re not all focused artistic types, and we don�t all have a specialization (e.g: accounting, computer science) that we can leverage to success at the snap of a finger.

Lacking a specialization, or passion you could practically turn into a business is only as much of an obstacle as your imagination and work ethic let it to be. Because, no matter how much you lack these, you can always build a field of interest from scratch. Something you�d at least be comfortable doing, especially considering the financial freedom and mobility you�d get in the bargain by taking it online. Brainstorm ways in which you could help people in creative ways, think of a specialization you could quickly learn enough to get started selling it, and learn as you go. Think of unique information you could sell that no one is yet offering; remember, libraries are full of books, how much of that is useful info? How much of it has made its way to the internet? Do you get my drift here? Creativity is the keyword.

Step 2: Your business model.

Having figured out the above, you should now pick for yourself a practical business model. You could categorize an online business into two general types. They are self employment, and a scalable business system.

What the hell am I talking about you ask? Well, simply that either you're a self directed wage slave while working IN your business, or you're someone who is actually building a business as an independent thing; working ON your business instead of in it.

For example, a freelance writer, having his own website, consistent advertising, and a steady stream of clients, might be successful and making good monthly income, but he or she is still has a daily work load, and their earnings are directly proportional to it. On the other hand, someone whose online business consists of selling stock nature photos has to produce the photos and handle the weekly admin on his website, but how much they earn is scalable. If they can advertise well and get lots of buyers, their earnings could double, triple, quadruple or whatever and the work they have to put in would remain about the same.

Think along these lines when it comes to your business model. Think of which is better for you or more convenient, pick which one you�d like to go with and lets us move on to step 3.

Step 3: Your product or service

Putting together a product or coming up with a service to offer is something so varied and individualistic that I really can�t tell you what to choose. You've got to keep in mind what I said at the bottom of step 1 and get creative in what you can bring to the marketplace.

However there are two basic things that you should really keep in mind about your product or service: The first is that you need to be unique in some way. Not absolutely, but there has to be something to what you offer that makes it stand out from the ho hum, or at least seem to. The second thing, the more important one, is that your product or service doesn't have to be perfect. So please don�t agonize over every last comprehensive detail! Just get the basics complete, at the lowest cost possible without diminishing quality, and get what you're offering out there to see how it sells. If it doesn't, tweak and experiment until it does.

Step 4: Your website.

We're almost there, taking concrete steps and getting things done. Once you reach this step you'd better be excited, because you're almost out the door! You absolutely need a website. Whether or not you wind up selling your product or service through eBay, Craigslist, or whatever other big marketplace websites, you need to have a home on the internet that's all your own, and to your own style; a way of getting started on your own brand.

Just like everything else here, getting your website up and running should be kept simple and straightforward; you can always add to it or totally renovate it later. Have a site made that: tells your audience about you, lists your products or services, gives a means of contacting you, and (especially if you're selling products) has a payment processing page. For the basics, these are it. If you are selling a service, you can also start a blog which is connected to your site and post regular articles which demonstrate your expertise in your field

You don�t need your site to be fancy, it absolutely does not need flash pages, nor should it need to be full of complex graphics and other useless garbage; simple, presentable, and to the point is what you want.

The two easiest and quickest ways to go about getting a site that fits the above criteria are through hosting providers like Godaddy or 1&1 Hosting, both of which have very easy to use site building programs with hundreds of available templates. Also, you can use WordPress themes (usually meant for blogs) to make great, simple, and cheap sites. None of these would cost more than a couple hundred bucks max. One more time I repeat: Make your site simple: what you sell, who you are, why you're worth paying for, and how to buy your product/service. Then, get it up on the web.

Step 5: Advertising and Marketing.

This step scares and confuses a lot of people. There are thousands of internet marketers out there, all of them pulling your attention in different directions, trying to convince you that THEIR CUTTING EDGE STRATEGIES (insert 300 exclamation marks) are the best way to find customers! We�ll keep things simple and down to Earth, ignore all that nonsense and focus on the really important basics.

Your advertising strategy can be boiled down to this essential objective: Getting as many of the people your offer applies to best to buy. The key concepts here are targeting and buying. Advertising is going to cost you either time or money, probably both; you don�t want to waste time on the wrong market. Make sure you know who your customers are, and target only them. Do this by making a solid list of all the websites, magazines, forums, and other online locations where these customers are likely to show up. Also, make a list of all the keywords and phrases (related to your niche), especially the obscure ones, which you think your customers will likely use when looking on a search engine for whatever you're offering. Now that you've got your lists, use whatever means are available (Google AdWords, Yahoo, etc) to create advertisements and target those keywords, and those websites. Recall how I referred to obscure keywords and phrases? Well, you want to use these because they will be much cheaper than the very common keywords. You�ll get more bang for your buck. Use Wordtracker.com for the keyword list building. Take a look at the site and see for yourself. They clearly explain how they allow you to do this.

Now let's go on to free advertising. First off, don't underestimate all the free classified sites. Craigslist, kijiji, etc, prepare ads for all of them and get them posted. Keep reposting them as they get older and less visible. Just as with Google, keep keywords in mind when writing your ad, they'll help with your search visibility.

Beyond these, start spreading the word that you've got something to sell! Regularly visit at least several sites and forums relevant to your service or product. Comment frequently and give out quality advice, but in doing so link back to your site and what you're offering. People will start to notice after a while, especially if you're talking a good line and being helpful. Find article sites (such as this one, and others) Join as a member and build reputation and awareness through articles you write on topics related to your services or products. These will help, especially if you know what you're talking about. Try to write at least one article a week and make sure they all contain a link to your site.

The above are the basics of what you should start with, and for now they'll do, If you've got something worth selling. Remember the key ingredients of targeting your audience as closely as possible and getting as many of these people to buy as you can. These are fundamental.

Conclusions.

Now that you've got the five basic steps, get busy! I know that we didn't cover anywhere near everything here, but we've covered enough to get you well on the road to having your online business up and running. At the very least you have an adventure to look forward to, more likely than not, you've got the makings of financial freedom and peace of mind just over the horizon. The bottom line is to GET MOVING! Get something ready to sell, a site to sell it from, and the basic advertising up and running. Follow these steps before you bog down in paralysis through analysis, thus getting yourself overwhelmed and pulled a dozen ways to Sunday by too much advice.

Article Source: [http://EzineArticles.com/?Starting-an-Online-Business-in-Five-Easy-Steps:-The-Basics-You-Need-to-Know&id=5350588] Starting an Online Business in Five Easy Steps: The Basics You Need to Know

Good News For Troubled Economic Times and Those Who've Lost Their Jobs

We are talking about becoming an 'e-mini trader'. Yeah, I know: you're saying to yourself, "What the hell is an e-mini?"

While very few (of the public) have ever heard of it, it isn't really some 'new' thing; it's been part of the stock market since 1997 (having come about because of the Internet and the personal computer). But, it's the last thing in this world the stock market 'Insiders'- brokers and mutual fund managers, hope the public ever finds out about! For you see... the minute their customer does, they usually lose that customer, and they watch him or her turn to taking care of their own financial future....trading 'E-minis'! Those big commissions the broker or mutual fund manager enjoyed, fly out the window!

As a home business model, trading e-minis is so simple. For this work-from-home 'job', all one needs is a good computer, a high-speed Internet connection, an e-mini trading account, and, of course, a little know-how. One can learn all of the mechanics of trading in about ten hours, then practice (paper-trade) with a 'demo' account for a couple of months. You can learn with ZERO risk. Many folks are ready by then (after their 2-3 month 'apprenticeship') to start making what is literally unlimited amounts of money--Real professional-level income....for the rest of their life. Talk about real Job Security!

But most approach it conservatively ---"grinding out" about $100 per day to start, then upping their goal to about $500 a day once they get the feel for it.

How's this for a description of a home business: Fire up you home computer when the stock market opens (9:30 AM Eastern) and start watching the chart of the S&P 500 Index. (That's the market you'll start out trading.) You'll watch for and make 3 or 4 trades during the first couple of hours, trades you'll be in for 2-3 minutes each. That is usually enough for you to put your daily goal of CASH into your account.

If trading is entirely new to you, you'll probably be amazed to learn that traders can make money in the stock market regardless of the direction the market moves; in fact, it's easier to make bigger profits from trades when the market is really moving DOWNWARD. (And, we've seen a lot of that in the past couple of years, haven't we?) Yes, there is always RISK in any stock market activity, but with risk comes greater rewards for those who know what they are doing.

If this has caught your interest, you can learn much more (and be pleasantly surprised) if you visit the web site listed below. You'll find a FREE 32-page e-book and four videos offered there for your viewing, introducing you to all aspects of making 'e-mini trading' the answer to the dilemma (if not the heartache) that these shaky economic times have brought.

Mel Hardman http://www.TellMeAboutEminis.com

Article Source: [http://EzineArticles.com/?Good-News-For-Troubled-Economic-Times-and-Those-Who...] Good News For Troubled Economic Times and Those Who've Lost Their Jobs

Original Content is a Must For Owners of an Internet Home Business

Search Engines love distinctive content, probably above everything else. I said probably everything else because they keep their cards pretty close to their vests when it comes to letting us, the little guys with an Internet Home Business, know how they decide to dole out page rank. I think it is fair to say that almost all of the so called experts are in agreement that having original articles, etc on your web page is probably the number one thing you can do to get a good page rank, over the long haul.

The key word here is, over the "long "haul. How long is up for debate. Nothing we do on the Internet happens very quickly, especially getting a better page rank and moving up on the search engines. I am dealing here with the concept of original content, not how long it will take to get a better ranking; that is a discussion for another day.

As far as value is concerned, yes, original content is considered the number one activity you can do to build your business as well as your web site. I personally believe one of the reasons that search engines like original content so much is that, we, the people looking for a better search engine result, can not fudge original content. There is this constant cat and mouse game played between the search engines and us, owners of an Internet Home Business.

The game is played this way: search engines want the best possible search results for their customers. That means they want to give their customers the most up to date, current searches possible. They want, among other things, distinctive content, original information for their customers. For us, the owners of the businesses, we want to rank as high as possible on the search engines. The higher we rank, the more traffic we get. We will, in turn, set up our sites with what the search engines want in order to get the traffic.

By doing this we are, in fact, not doing what is necessarily best for our customers, but what we think is best for the search engines. When you think about it this way, it really is a perverted way to do business!! We set up our Internet Home Business not for our customers, but for the search engines to help us get the customers who, when they come to our sites, will say, "What the hell is this crap!" Like a lot of things on the Internet, once the marketers and business people get a hold of it, it becomes corrupted and bent all out of shape.

Unique content serves another purpose, one that is somewhat untainted by the process. Original material, good original content, is essential to keeping whatever traffic you get on your site long enough to see what you have to offer. It also serves the critical role of getting that traffic to come back, hopefully often, to see new exclusive data you will put up. The competition is fierce here on the Internet, unless you have something original, different, better than the rest of the sites in your niche, it will be very tough slugging for you.

I have just touched on a few aspects of the distinctive content issue for owners of a small Internet Home Business. One way we can compete with the big boys is through having our own original content on our web sites. Drop me a line; I would love to read your original content. Have a great day.

Get your FREE e-books on owning an Internet Home Business at http://www.learn2earn2.com

Bryan Beckstead has been working with people who want to own their own businesses for over 30 years. Today, owning and operating a business you can operate from home is a dream of a great many people. For tips and insights to help you start your own Internet Home Business, visit http://www.learn2earn2.com

Article Source: [http://EzineArticles.com/?Original-Content-is-a-Must-For-Owners-of-an-Interne...] Original Content is a Must For Owners of an Internet Home Business

Working From Home is All About Planning

Like many business owners I started out doing as much as I could and loading as much information as I could into my files. Like a sponge in a bathtub, however, you reach a point where there's just so much information out there and so little brain to fit it into. One of the ways I've developed to cope is to organise, organise, organise. Here are some tips for making the most of your time and meagre budget.

Develop a good filing system. This includes having a place to put all your receipts when you get back from running errands! I keep an in tray of bills and letters to tackle and put them in the tray throughout the day and sit down a couple times a week and work my way through them. By "chunking" activities instead of flitting from one task to another you save a lot of time.

As part of your business plan you would have written your goals, vision and mission statements for the business. Write out your goals and out them where you can see them every day. Many business owners make a vision board of images and articles describing the success they want from their business and look at them throughout the day to stay motivated.

I sit down and rewrite my goals every evening before bed and every morning before work. To save paper I type them into a notepad document. I have a list of Personal Development books that I want to read and take it with me when I go to the library (at least once a week). I keep the book I'm reading next to my bed and read a chapter every night before I go to sleep and every morning when I first wake up. By the end of the week I can get through 2-3 books.

Every evening sit down and plan what needs doing the next day. I list the 5 most important tasks that need to be done that day and do them first. Many business owners make the mistake of spending a lot of time on the tasks they enjoy and glossing over the ones they don't. It's far better for your business if you tackle the tasks you don't like first and then move on to the ones you like. You'll find you have a lot more time up your sleeves if you work this way round.

Plan activities to do in your "vege time", that's those hours when your brain seems to stop working and your eyelids feel like they've got weights on them. I make a list of "chores" like cleaning out my in-tray, looking for Personal Development MP3s to put on my MP3 player, filing paperwork and making deliveries to maximise my mental down time. Even when I have a "day off" I still update my websites, check e-mails, contact my leads and friends, visit the library and drop off promotional material wherever I go. I even visit a different supermarket each week to post ads on the noticeboards.

Limit your e-mail time. There's no need to have e-mail alerts on all day. It's too tempting to sit down at the begining of the day and check an e-mail...go to a link...watch a video...check TradeMe to look for a dress to wear on Saturday...what the hell was I doing? If you're a terminal e-mail wanderer I suggest setting a timer (use the alarm clock on your cell phone) and once it goes off - get off; I bet you've already checked and answered your urgent e-mails by then. Even better, check your e-mails once a day only. If you must, set up an autoresponder to send to everyone who sends you an e-mail to let them know you only check e-mails at 4pm every day and if it's urgent they should call you.

Leave your answering machine on when you're working and check it once every hour when you're ready. Unnessesary phone calls waste your precious time and disrupt your 'flow'. Get in the habit of politely reminding callers that you have another call/meeting soon and encourage them to get to the point quickly. Put your cell phone on mute too and check it every hour or so. Resist the urge to reply to non-work texts - if you had an employee texting friends all day you wouldn't be happy paying for them to do it!

Often when people start working from home friends think that means you're hanging around at home all day waiting for them to drop by and make you coffee! Stress to your friends and family when your "Office Hours" are and that you are not available until outside those hours. It may take some gentle but firm reminders that you need to be working when you are at work or you wont be able to put dinner on the table! Let them know you're easily distracted and need their support!

Finally, look at the tasks you do every day. You'll find about 20% of what you do is directly necessry for making you money and the other 80% is mostly wasting your time! Look at those 80% tasks and see how much of them you can cut back on to maximise the money you bring in for each hour you work.

Imagine if you could make the same amount of money for 1/4 of the work? Once you get over the need to fill your day with unnecessary tasks you'll be able to free up your time and enjoy a profitable business!

Ange Marsden http://www.angesuccess.com

Article Source: [http://EzineArticles.com/?Working-From-Home-is-All-About-Planning&id=3958294] Working From Home is All About Planning

Learn How to Make Money at Home - 3 Sure Fire Tips to Help You Make More Money Working Online!

I was truly starting to sink deeper and deeper into debt as I found myself wasting more of my money on cheap internet marketing junk products that failed to help me make more money online.

At that particular time in my life I was scared for the well-being of my family and the security of our new home. It was at that moment when almost all hope was lost that I discovered these 3 sure fire tips to making more money working online.

#1 - You Need to Have an Attack Plan!

In the game of internet marketing you need to break down goals in order to strategically earn success online. This ensures you that even if setbacks occur you will not lose your focus and give up on achieving your goal.

There is absolutely no way you can hit a target if you are not directly aiming at it, and that is why the first thing you must do is devise a plan that will help you get where you want to be. If you fail to plan, you most definitely plan to fail.

#2 - You Must Follow The Money!

So many of us truly believe that in order to succeed at making money in a home based business requires that we either reinvent the wheel or blaze our own paths with internet marketing.

But we couldn't be more further away from the truth as I've learned that successful people only find one system, one traffic source and one marketing technique that works in order to generate huge incomes online.

The most simplest way to follow the money is to find out which product, service or program is making the most transactions and to imitate how successful people harness their profits.

#3 - You Must Provide Value!

This one caught me by surprise, but you must provide value to people if you ever want to increase your chances of earning more money online.

Let me give you two scenarios. What if someone came up to you, and tried to sell you an old beat up Volkswagen that was sitting at the scrapyard for $30,000 USD. "What the Hell!" You would literally tell this person off because they purely believe that your stupid enough spend $30,000 on junk. Right!

But what if someone else approached you, and honestly tried to sell you a brand new Aston Martin sports car for $2,500 USD. Goodness, Gracious! You would definitely drop the money in that person's hand in a heart beat, and you would drive away feeling so happy as though you've gotten the best deal around.

Conclusion

The Moral of this story is that because of its perceived value, we as humans saw buying that Aston Martin for $2,500 as a once in a lifetime opportunity, in comparison to purchasing that old Volkswagen for $30,000.

I've been struggling at trying to earn more money with my home based business now for several months until I found this information, but those 3 tips are only a few of what I've learned when I discovered The Success Principle by Maverick Coaching!

The Success Principle by Maverick Coaching is unlike anything you've ever experienced with internet marketing before, and learning how to make more money at home. It is a complete guide that coaches you how to work online like some of the top experts in order for you to make a comfortable salary and to remain happily self employed.

Today, there are literally more than 91% of Americans struggling with some financial issue right now, can you really risk not having any money come in for another week? No, its time to do something about this now! For more information visit http://www.makextramoneyathome.info/ and learn how you can achieve financial success today!

Article Source: [http://EzineArticles.com/?Learn-How-to-Make-Money-at-Home---3-Sure-Fire-Tips-...!&id=3947340] Learn How to Make Money at Home - 3 Sure Fire Tips to Help You Make More Money Working Online!

The Five Pillars of Kindness - Frank Kern's Secret to Success

When Frank talks about marketing, I shut up, stop whatever I am doing and listen. I mean come on, the guy has made as much as $27 million in a year online and just last year he pulled in about $9 million in revenue on 1 product. Yep, just one!

Do you think you and I could learn something from the guy? I am going to give you what Frank Kern shared with me so sit back, relax and take it all in.

Pillar #1 - Know your list or audiences desired outcome

A lot of Internet Marketers have huge lists but make no money from that list. A true marketer will know it's niche market and what they want. To be successful in this game, you have to know exactly what people desire and help them get it.

Pillar #2 - Overcome Their Skepticism With Shock and Awe Kindness

Ok, you are probably saying, "Josh, what the hell are you talking about"? Well, here it goes. When someone joins your list and opts in, they do so because they want to get one step closer to their desired outcome. It's your job to put your best foot forward and give them your best stuff for free. Don't hold back. It's all about developing trust with people and if you can deliver the goods, you're going to have that trust. Give them your "secret weapon" that you have used to produce the biggest results for yourself.

Pillar #3 - Demonstrate That They Can Achieve Their Desired Outcome

You want your list to know that they can do it. Doubt ruins ambition and when people are doubtful, they won't take another step further with you. You want to show them that other people are having the success that they desire. Show them testimonials and proof of what has happened for people in your program that have followed the system and have succeeded. Social proof is everything and the proof is in the pudding, per say.

Pillar #4 - Give People The Tools UPFRONT that they need to get started

Offer people 5 FREE bonuses that will get them started in getting closer to their desired outcome. Depending on what your selling or trying to sell, this will be different in every instance. Give them something that they can walk away with and become successful even if they don't partner with you or buy anything from you. Once again, this goes a long way in earning peoples trust and giving them pure value. You want to be a value adder to peoples lives.

Pillar #5 - Motivate People To Go Further

You want to make an offer to your list with their best interest in mind, not yours. If you follow the above steps and have created trust with your list, they will be motivated to go further because they see that you are someone of value and you have positioned yourself as an authority. When they see you have their best interest in mind, you will be able to do business with people for years to come, over and over again.

In Closing

Just to recap the 5 pillars, you want to know peoples desired outcomes, help them overcome skepticism with coolness that blows them away, demonstrate that they can have success by using testimonials, give people the tools they need to get started and finally motivate people to take the next steps by keeping their interests in mind.
This is the Iron-Clad process that Frank has used to create his empire and has now unselfishly shared it with me so that I in turn could in turn share it with you.

Warm Regards,

Joshua K. Boxer

Ps. If financial freedom has evaded you and you have not been able to find the truth about making money online, getting an internet marketing education and finding the right community to link up with to duplicate peoples success, visit [http://InternetWealthPros.com/?t=AASFrankKern]Internet Wealth Pros or the full package and your ticket to happiness,

Article Source: [http://EzineArticles.com/?The-Five-Pillars-of-Kindness---Frank-Kerns-Secret-t...] The Five Pillars of Kindness - Frank Kern's Secret to Success

Work From Home Tips - Be Careful Who You Trust Online

You have to use common sense with most things in life and this is the same when looking online for any piece of information. Take everything with a bit of caution and if it looks to good to be true... then it probably is. The most careless people online are the ones that let their guard down and the ones that are mentally weak.

People online can be nasty. They will take your money and you will never see or hear from them again. There is no contact number or support email... so what the hell can you do? Well, you need to try and not put yourself in that position in the first place. Weed out the good from the bad and warn people about the bad.

I like the saying "treat people how you would like to be treated yourself". I believe in helping people and providing real information, what will you do? Can you imagine the guilt these so called honest people go through when they have just scammed 10,000 people out of their hard earned money?.

It is up to you. You can search online for all the scam artists and become broke or you can find a real person with real value... have a good day and keep safe.

Article Source: [http://EzineArticles.com/?Work-From-Home-Tips---Be-Careful-Who-You-Trust-Onli...] Work From Home Tips - Be Careful Who You Trust Online

Earn Cash, Make Money Online - Discover 3 Devastating Facts You Need to Know

It's true that there are a lot of people making some quite good money online, but you'll really take your profits in to the stratosphere when you start being a little different from all of the rest.

Stop trying to make money online.

Yes, that's right. Stop it right now.

"But that's why I'm here, isn't it?"

A change of mindset is what will give you the biggest acceleration to success. "Money makers" will always have to work hard to make their money.

Concentrate your efforts on trying to build a real online business. A business that is created using systems. Systems designed to eventually work without you, while you are off building other income producing businesses. This may take slightly longer in the beginning (but only slightly), but it sure is easier than trying to make money all your life.

Stop selling so much.

"But we need to sell to make money? Nathan, what the hell are you talking about?"

Does anybody like a pushy salesman? The same salesman, that every so often, knocks at your door with something that may be of use to you. But just the fact that they have knocked at your door and have invaded your space, but have given you absolutely nothing in return, gets your back up.

Remember that to earn cash and make money online you need to remember to give value, as well as trying to sell what you have to offer. Giving value to your customers is the most powerful way to become a fast success online. It's the natural law of reciprocity.

Do what everybody else is doing.

There are MANY gurus online, each of them showing you, through their various products, how to make money in different ways. But do you know the one thing they all have in common... they all are selling information products online!

Creating information products is easy. I'm not talking about e-books here. They take too long to create if you're doing it yourself. Even if you outsource it, the turnaround time is still too long for my liking.

Do you think that you can strap on a headset and speak into a mic, about a subject that you already like talking about? Well then in about an hour from now you'll have your first information product that you can start your own online business with.

The value is in the information and not in the amount of time it takes to make it.

By being a product creator and providing valuable information to your customers, you are truly taking control of your own financial destiny.

To discover the secrets on how to really earn cash make money online, download your FREE video training (worth $97) designed to help you create online income streams that "work" without you.

Visit http://www.InternetProfitsBattlePlan.com now and accelerate your journey to internet profits.

Article Source: [http://EzineArticles.com/?Earn-Cash,-Make-Money-Online---Discover-3-Devastating-Facts-You-Need-to-Know&id=3686889] Earn Cash, Make Money Online - Discover 3 Devastating Facts You Need to Know